Principals of Practice is a personal, professional and organisational development practice, supporting leaders to create a better future at work and beyond

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Unlock the power of exceptional leadership

Founded by Katie Gray, certified executive and team coach, organisational psychology practitioner- in-training, and former global law firm partner, Principals of Practice supports leaders and teams to reach their potential. With over 20 years experience navigating professional services, Katie understands the challenges faced by executives and teams alike and has an unwavering dedication to personal growth and the cultivation of a high-performing, healthy workplace culture: empowering organisations, teams and individuals to thrive in today's dynamic business environment.

Elevating People & Performance

  • Leadership Development

    Cultivating resilient and creative leaders who inspire and bring out the best in others

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  • Executive Coaching

    Empowering professionals to excel, lead with confidence, and cultivate trusting, resilient relationships

    BOOK a call

  • Team Development

    Building dynamic, trusting, and high-performing teams for a synergistic impact

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  • Experiential Workshops

    Learn by Doing: Experiential Workshops that Ignite Growth

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What our clients are saying…

  • "Every manager should experience Katie's magic and encourage their direct reports to do the same. It is a positive step to success. I am so glad Katie's coaching awakened me. She has given me a new way to manage myself and others and in doing so has set me on a path where I can now help others more effectively"

    Supply Chain Manager, USA

  • "Coaching with Katie has been an extremely rewarding experience that has resulted in me adopting more helpful perspectives on certain issues and generally becoming much more productive in my work habits. The thing I loved most about working with Katie was that seh asks you questions that trigger you to come up with your own solutions. She is supportive, positive and uplifting and has a great way of making you feel comfortable to talk about anything. I would highly recommend Katie!"

    Marketing Manager, New Zealand

  • "Katie has a great ability to ask the right questions and to challenge me to think about the situation differently and to gain clarity around my career vision. I can't recommend Katie enough if you are wanting to gain clarity around your career focus and to become more aware around having the right conversations in the workplace. Katie has a high level of integrity and it is clear that she genuinely cares about her clients."

    Marketing Manager, Charity Sector, New Zealand

  • "Katie is an amazing coach with a high degree of emotional intelligence. Coaching with Katie helped me prepare for a high stakes meeting with my supervisors and through her coaching I was able to be open with them and clearly ask for what I wanted in terms of career progression. I was also able to stay calm and composed in what could have been an emotional conversation. I am now on track for a promotion!

    Senior Lawyer, South-East Asia

  • "Katie has a unique ability to ask direct and intentional questions, engage in active listening and challening her clients to build solution-driven frameworks around key topics and ideals that are deeply embedded in their professional and personal make-up. Katie has been a positive force in my professional growth and is a trusted source of proactive and positive insights."

    Product Manager, USA

  • "Katie's coaching methods brought about a powerful shift in perspective for me and I find that I now have more courage to put forth my views at work. The process itself has been very empowering as through coaching I reach my own conclusions and moments of self-realisation. Katie has been supportive, patient, encouraging and non-judgemental. I am immensely grateful to Katie for supporting me through this challenging time that ended up being an opportunity for me to evolve as a calmer, more courageous and confident leader."

    Senior Lawyer, South-East Asia

  • "The whole team found the workshop extremely worthwhile and enjoyable. 

    Indeed a number of people commented that it was the best and most useful session of this type that they have ever attended!"

    Partner, Turner Hopkins, New Zealand

Case Studies

  • Feedback Conversations for Growth & Development

    A workshop for law firm HudsonGavinMartin

    VIEW CASE STUDY

  • Leading Intergenerational Teams

    A workshop for law firm Turner Hopkins

    View Case Study

  • Refreshing the Vision

    A Purpose & Vision Workshop for Haigh Lyon

    VIEW CASE STUDY

  • Navigating Startup Challenges

    Team Coaching for Rootin By Sejolly

    View Case Study

  • Harnessing strengths to build a cohesive team

    Team Coaching for a team in the insurance industry

    View Case Study

  • Bespoke training programme

    For a team of in-house lawyers

    View Case Study

Katie has provided workshops, coaching, and presentations for various organizations, including:

QUALIFICATIONS

Newfield Certified Coach in Ontological Coaching (NCC)

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Leadership Circle® Certified Practitioner

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Accredited Belbin Team Roles Facilitator

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International Coaching Federation Accredited (PCC)

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Certified Health Coach through The Coach Partnership

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ICF - Approved Group Coach Training through Potentials Realized

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Certified Newfield Team Coach in ontological team coaching

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LLB (Hons)

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B Arts (Journalism)

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MOrgPsych (in progress)

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Diploma in Supervision Skills (Level 5)

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Newfield Certified Coach in Ontological Coaching (NCC) • Leadership Circle® Certified Practitioner • Accredited Belbin Team Roles Facilitator • International Coaching Federation Accredited (PCC) • Certified Health Coach through The Coach Partnership • ICF - Approved Group Coach Training through Potentials Realized • Certified Newfield Team Coach in ontological team coaching • LLB (Hons) • B Arts (Journalism) • MOrgPsych (in progress) • Diploma in Supervision Skills (Level 5) •

Let’s work together

If your organisation is committed to the growth of its people and the cultivation of a high-performing and healthy workplace culture, get in touch.

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Services

  • Leadership Development

    Cultivating resilient and creative leaders who inspire and bring out the best in others

    We design and implement leadership development programmes that dovetail with your strategic organisational priorities, grounded in evidence based theories and offering a gradual learning trajectory to support sustainable behaviour change. We’ll even help you measure your ROI.

  • Executive Coaching

    Empowering professionals to excel, lead with confidence, and cultivate trusting, resilient relationships

    Katie Gray is an experienced ICF accredited (PCC) coach who provides personalised guidance to professionals, supporting them to reach their full potential, navigate challenges, strengthen relationships and achieve their personal and professional goals.

    Learn more about Katie here

  • Team Development

    Building dynamic, trusting, and high-performing teams for a synergistic impact

    We specialise in unlocking the full potential of teams by fostering collaboration, enhancing communication, and cultivating a culture of trust and accountability. Through targeted interventions, we empower teams to overcome challenges, leverage their strengths, and achieve collective success. Let us guide your team towards greater cohesion, productivity, and resilience.

  • Experiential Workshops

    Learn by Doing: Experiential Workshops that Ignite Growth

    Step into a realm of experiential learning where theory meets practice. Our workshops offer immersive experiences designed to ignite creativity, foster collaboration, and drive tangible results. Dive into hands-on activities, reflective practice, interactive simulations, and real-world scenarios that empower you to learn by doing.

Book Now

Principals’ Perspectives

  • Maximizing your professional development budget: strategies to combat the forgetting curve

    Are you frustrated by investing in professional development (PD) initiatives only to witness vital knowledge and skills vanish quicker than a MAFS marriage? As custodians of PD budgets, we're acutely aware of the challenge posed by the forgetting curve—the swift decline in retention of training information over time. But there are work-arounds! In this article, we'll unveil strategies to combat the forgetting curve and redefine how you optimise your PD budget. Read more

  • Traits that set rainmakers apart

    Have you ever wondered what sets rainmakers apart from other successful professionals? Watch this short video here

  • Authenticity: when being true to who you are is holding you back

    How do you come across as authentic when you are trying to adapt your leadership presence?

    Read More Read more

  • Drive the Mood to drive your team

    I recently visited a workplace where what struck me most was the mood. The office was tense. It had an open plan setting and I bet, had it happened, you would have heard a pin drop. There was no chit chat, do dialogue between colleagues and a stong sense of hierarchy and restraint.

    Read more

  • Is Executive Coaching worth the investment?

    Executive Coaching can be a substantial, and incredibly impactful, investment in your people, particularly your current and emerging leaders. Research points to 5 distinct factors that impact the efficiency of coaching.

    Read more